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Free Fire – Reunion

featuring Alok, Kshmr, DVLM

Music Video, Branded Content

Celebrating the 4th anniversary of Free Fire, one of the world’s most downloaded mobile games, Kshmr, Alok, Dimitri Vegas & Like Mike, & Zafrir released the theme song “Free Fire – Reunion”.

The official music video, produced by Badass Kid, brought together a team of international talent from China, France, Belgium, Brazil, and LA. Despite the challenges of COVID-19 and closed borders, the team was able to work seamlessly under the direction of Éli Sokhn to produce a visually stunning music video that has garnered over 35 million views. 

Client: Free Fire

Agency: Y-Image Paris

Production Company: Badass Kid

Director: Éli Sokhn

Producer: Laith Souqi

Line Producer: O.Z. Ozmen